CLIENT

EXPERIENCES

BASK 46

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project summary

01

OVERVIEW

Bask 46, a bar and grill located in the heart of Woodland Park, NJ, has built a reputation for its bold flavors, handcrafted pizzas, and lively, welcoming atmosphere. As a neighborhood favorite, Bask 46 wanted to grow its reach and attract new guests by strengthening its online presence and showcasing its unique dining experience.

To help bring that vision to life, Bask 46 partnered with Ifodge Media to develop and implement a digital advertising and content strategy that would elevate the brand and drive real engagement—both online and in person.

02

Execution

Ifodge Media worked closely with the Bask 46 team to create a marketing approach that felt true to the restaurant’s personality—inviting, energetic, and community-focused. The partnership focused on three key areas:

  • Content Production: A series of photos and short videos were captured onsite to highlight the restaurant’s most popular menu items, bar offerings, and signature atmosphere. The goal was to give potential guests an authentic glimpse into what it’s like to dine and hang out at Bask 46.

  • Social Media Management: Bask 46’s social media platforms were refreshed with new visuals, branded templates, and regular posts featuring food, drinks, staff, and upcoming events. The tone was casual and fun, while still aligned with the restaurant’s professionalism and customer service values.

  • Targeted Ad Campaigns: Ifodge Media launched localized digital ads to help bring in new customers from nearby areas. The ads focused on promoting happy hours, live entertainment nights, and menu features, helping to keep Bask 46 top-of-mind for both regulars and new visitors.

03

OUTCOME

The campaign helped Bask 46 gain stronger visibility in the local community and build a more consistent presence online. The new photo and video content made the brand feel more polished and engaging, while the ad campaigns introduced the restaurant to new customers who hadn’t yet experienced it.

Regulars appreciated seeing their favorite place featured with professional, high-quality visuals, and the consistent updates on social media helped drive more interest in live music nights and special events. While not focused solely on numbers, the team at Bask 46 noticed a clear increase in inquiries, social media messages, and overall buzz from both existing and potential patrons.

Most importantly, the partnership helped Bask 46 tell its story in a way that felt authentic—focusing on food, hospitality, and the welcoming atmosphere that makes it a standout in Woodland Park.