The rebrand resonated. Kashan was welcomed with excitement by both longtime supporters and new guests discovering the restaurant for the first time. Social engagement increased as customers shared their experiences and reconnected with a brand they loved—now refreshed and reimagined.
Most importantly, the restaurant was able to transition smoothly into its new identity without losing the connection it had built over the years. The space felt new, but the heart behind it remained the same—and the marketing reflected that balance.